Truck Rivals Under Pressure As Segment Shifts Benefit GM Brands

GMC Trucks

  • Amid weakened competition, multiple GM trucks are gaining traction and narrowing gaps with segment rivals
    • Chevrolet and GMC combined account for 77% of the overall Y/Y truck growth
    • All four GMC trucks are up, seeing an average 17% gain across all three truck segments, challenging RAM and imports
    • Leadership opportunities emerge for Chevrolet in both fullsize truck categories as share gap with declining Ford is cut in half