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Tag Term:video
JAN 12
2016
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    Best Practices
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    Digital Marketing
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    Market Reports
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    Research
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    Search & Social
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    Shopper Insights
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    Video
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    White Papers & Case Studies

Seeing Is Believing: What Car Shoppers Want from Online Videos

The 2015 Autotrader Consumer Video Research Study found that 65% of consumers consider vehicle videos to be an important part of their car-shopping process.

Download this information sheet to learn what types of video content shoppers find most helpful, and the ideal video length.

Download PDF Now

tags:  online merchandising , tips , video , research , independent

MAY 20
2015
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    Best Practices
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    Digital Marketing
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    Market Reports
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    Research
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    Search & Social
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    Shopper Insights
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    Video
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    White Papers & Case Studies
Additional
Resources
Resource
Video: Your Customers Are Watching
Video continues to increase in popularity among online shoppers. Learn how you can leverage this effective merchandising tool.

Telling Your Value Story with Video

Learn practical tips for creating engaging videos that influence shoppers and where to post them online.

Read More >

tags:  merchandising , tips , video , panandscan , distribution , youtube

NOV 16
2014
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    Best Practices
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    Digital Marketing
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    Market Reports
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    Research
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    Search & Social
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    Shopper Insights
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    Video
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    White Papers & Case Studies
Additional
Resources
Resource
2014 Autotrader CPO Study "3-in-1" Infographic
Three inforgraphics that reveal key data points from the latest study on Certified Pre-Owned vehicles.
Resource
CPO Provides Peace of Mind
Real CPO owners tell us why they purchased a certified vehicle

CPO Is a Gateway to New Cars

Real CPO car owner, Josh K., tells us how his Certified vehicle purchase was an introduction to the brand

WatchWatch Video

tags:  video , shopper insights , cpo , certified

NOV 16
2014
  •  
    Best Practices
  •  
    Digital Marketing
  •  
    Market Reports
  •  
    Research
  •  
    Search & Social
  •  
    Shopper Insights
  •  
    Video
  •  
    White Papers & Case Studies
Additional
Resources
Resource
2014 Autotrader CPO Study "3-in-1" Infographic
Three inforgraphics that reveal key data points from the latest study on Certified Pre-Owned vehicles.

CPO Provides Peace of Mind

Real CPO owners tell us why they purchased a certified vehicle

WatchWatch Video

tags:  video , shopper insights , cpo

JUL 1
2014
  •  
    Best Practices
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    Digital Marketing
  •  
    Market Reports
  •  
    Research
  •  
    Search & Social
  •  
    Shopper Insights
  •  
    Video
  •  
    White Papers & Case Studies
Additional
Resources
Resource
The Dealership Experience: Customer Handling Can Make or Break a Deal – Lynn's Story
Car buyer Lynn V. tells us a dealership can quickly lose her as a customer by not communicating with her the way she wants.
Resource
The Dealership Experience: Car Buyers Value Transparency
Real car buyers tell us how they feel about dealers who they consider more transparent throughout the purchase process.
Resource
Car Buyers Have Mixed Feelings about Their Dealership Experiences
Real car buyers tell us about the things they liked and didn't like at the dealership.
Resource
How Do Car Buyers Define a Bad Dealership Experience?
Real car buyers tell us what they consider to be a bad experience with the dealership.

Qualities & Amenities that Enhance the Dealership Experience

Real car buyers tells us about the amenities that made the dealership unique and enhanced their buying experience.

WatchWatch Video

tags:  customer handling , video , dealership experience , car buyers , howard polirer , amenities

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FEATURED VIDEO TUTORIAL

Real CPO car owner, Josh K., tells us how his Certified vehicle purchase was an introduction to the brand

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