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Tag Term:google
MAR 28
2017
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    Shopper Insights
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    Digital Retailing

How to Use Google’s New Micro-Moment Automotive Study to Inform Your Digital Strategy

While other dealerships may continue to implement an outdated sales model, you can market your dealership by

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tags:  google , digital retailing , zero moment of truth , micro moment , paid search , targeting , retargeting

JAN 26
2015
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    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
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    Video
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    Digital Retailing

Top-rated dealership grows market share and optimizes its digital strategy

Case studies are designed to illustrate how dealers use specific tools, technology and tactics to successfully transform their businesses. This case study examines how Mountain States Toyota has transformed their business and grown market share from 8% to 21.85% by shifting to an all-digital marketing strategy with a focus on Search and third-party site advertising.

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tags:  case study , google , haystak , search , sem , strategy , digital marketing

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Real car buyers tell us how they feel about dealers who they consider more transparent throughout the purchase process.

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