Learning Library

NOV 9
2016
  •  
    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
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    Video
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    Digital Retailing

6 Ways to Prepare Your Digital Ads for Black Friday

Black Friday attracts millions of eyeballs online and creates the potential for high sales volume for automotive. Your dealership can reap the benefits of this traffic spike by

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OCT 26
2016
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    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
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    Video
  •  
    Digital Retailing

Evolving Your Marketing Strategy with Social Media

With some simple steps and a little bit of marketing know-how, a sound social media strategy will greatly improve your bottom line

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tags:  social media , social networking , marketing strategy

OCT 7
2016
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    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
  •  
    Video
  •  
    Digital Retailing
APR 22
2013
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    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
  •  
    Video
  •  
    Digital Retailing
Additional
Resources
Resource
Social Networking Readiness Test
Thinking about going social? Use these checklists to determine whether the time is right.
Resource
How to Build Relationships with Media
Learn how to get out in front of your reputation and create a strong public image for your dealership

The Good, the Bad and the Ugly: Do You Really Know What Your Customers Are Saying about You?

Word-of-mouth has gone viral and so has your reputation. Anyone with an Internet connection can post anything about your dealership. Here, 6 easy steps for managing your reputation.

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tags:  online reputation management , reputation management

DEC 20
2012
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    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
  •  
    Search & Social
  •  
    White Papers & Case Studies
  •  
    Video
  •  
    Digital Retailing

Digital Audience Analysis Webinar

Understanding online car shopping behavior & sources of traffic to dealer websites.

WatchWatch Video

tags:  digital audience analysis , third party sites , car shopping behavior , traffic source , white paper , independent , franchise

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    Video
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    Download
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    Webinar

FEATURED VIDEO TUTORIAL

Real car buyers tell us how they feel about dealers who they consider more transparent throughout the purchase process.

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    Video
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    Download
  • Chat
    Webinar

FEATURED DOWNLOAD

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