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Although growing wholesale supply is one of the most discussed stories of the year, the weakness in November wholesale pricing
Wholesale used vehicle prices declined in October, but the Manheim Used Vehicle Value Index increased compared to
Many dealers and OEMs are hesitant to dive into the certified pre-owned (CPO) market, but this segment has never been more important. For one thing, it’s growing fast. Currently, 3 million consumers are interested in a CPO vehicle, and that number could rise to 5.2 million by 2020. But what’s behind this increase? What makes CPO vehicles so compelling to consumers — and how can dealers and OEMs benefit from getting on board?
OEM offerings, prices and incentives are blurring the line between luxury and non-luxury vehicles. Luxury brands are introducing lower-price models to drive higher volumes, while non-luxury brands are implementing higher trim levels to target luxury buyers. Download this information sheet to learn more about how coordinating marketing efforts with OEM offerings can help dealerships take advantage of this trend, especially since lease volume is largest among the Luxury sub-segments of the Car and SUV/CUV segments.
- Rising MSRPs not translating into higher retention for 1- to 3-year-old vehicles
- Compact and mid-size cars take a hit at auction on competition from compact utility segment
- Mid-size pickup trucks continue to lead 2015 model-year vehicle retention by segment