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JAN 11
2017
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    Shopper Insights
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    Digital Retailing

2017 Dealership Defection Study: Should I Stay or Should I Go?

We surveyed 400 consumers nationwide who visited a dealership within the previous 24 hours. Three out of four went to buy but only 1 actually did. Download the infographic to take a look at the findings.

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tags:  2017 dealership defection study , infographic , customer experience , dealership experience , independent , franchise

JAN 10
2017
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    Shopper Insights
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    Research & Market Reports
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    Digital Retailing

Manheim Used Vehicle Value Index Report – December 2016

After a sharp rise in wholesale pricing coming out of the recession, the absolute year-over-year change in pricing was

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tags:  manheim market report , used cars , wholesale , prices

DEC 6
2016
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    Shopper Insights
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    Digital Retailing

Manheim Used Vehicle Value Index Report - November 2016

Although growing wholesale supply is one of the most discussed stories of the year, the weakness in November wholesale pricing

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tags:  manheim market report , used cars , wholesale , prices

NOV 28
2016
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    Shopper Insights
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    Digital Retailing

Manheim Used Vehicle Value Index Report - October 2016

Wholesale used vehicle prices declined in October, but the Manheim Used Vehicle Value Index increased compared to

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tags:  manheim market report , used cars , wholesale , prices

NOV 16
2016
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    Shopper Insights
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    Digital Retailing

Why CPO Vehicles Are a Win-Win-Win for Automotive

Many dealers and OEMs are hesitant to dive into the certified pre-owned (CPO) market, but this segment has never been more important. For one thing, it’s growing fast. Currently, 3 million consumers are interested in a CPO vehicle, and that number could rise to 5.2 million by 2020. But what’s behind this increase? What makes CPO vehicles so compelling to consumers — and how can dealers and OEMs benefit from getting on board?

 

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tags:  cpo , infographic , used cars

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FEATURED VIDEO TUTORIAL

Car buyer Dionne M. talks to us about how a dealership can quickly lose her as a customer by not focusing on her needs.

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