Learning Library

APR 28
2017
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    Shopper Insights
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Kelley Blue Book Market Report - First Quarter 2017

  • Auction values see moderate declines in first quarter of 2017
  • Luxury high performance vehicles best 2016 model-year retention by segment; Porsche leads in top three spots
  • Compact and subcompact vehicles continue to trend lower year-over-year
  • Fuel prices hold steady during first quarter 2017; up 12 percent year-over-year

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tags:  kelley blue book market report , kbb , used cars , new cars , auction

APR 19
2017
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    Shopper Insights
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    Research & Market Reports
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    Digital Retailing

Cox Automotive Industry Update – April 2017

This monthly report leverages Cox Automotive’s multifaceted insight into the automotive marketplace to provide a one-page overview of economic indicators, supply, demand, credit and other vital topics and trends affecting the industry. 

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tags:  market report , industry update , economic indicators , supply , demand , credit

MAR 15
2017
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    Shopper Insights
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    Research & Market Reports
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    Digital Marketing
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    White Papers & Case Studies
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    Video
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    Digital Retailing

Cox Automotive Industry Update – March 2017

This monthly report leverages Cox Automotive’s multifaceted insight into the automotive marketplace to provide a one-page overview of economic indicators, supply, demand, credit and other vital topics and trends affecting the industry. 

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tags:  market report , industry update , economic indicators , supply , demand , credit

MAR 13
2017
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    Shopper Insights
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    Research & Market Reports
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    Digital Retailing

Case Study: Small Independent Dealer Uses Third-Party Sites To Level The Playing Field & Sell Cars His Way

Case studies from Autotrader and Kelley Blue Book are designed to illustrate how various types of auto dealerships across the country are using tools and technology to transform their businesses. This case study looks at a small independent dealer’s digital marketing strategy with Autotrader and Kelley Blue Book and how it supports the dealer’s operations — specifically by providing access and exposure to highly qualified, in-market car buyers.

You can learn more about optimizing your dealership’s digital marketing strategy by visiting Autotrader’s Dealer Resource Center and the Kelley Blue Book Dealer Solutions site.


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tags:  case study , kelley blue book , autotrader , thirdparty , digital marketing , independent

FEB 15
2017
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    Shopper Insights
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
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    Video
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    Digital Retailing

Cox Automotive Industry Update – February 2017

This monthly report leverages Cox Automotive’s multifaceted insight into the automotive marketplace to provide a one-page overview of economic indicators, supply, demand, credit and other vital topics and trends affecting the industry. 

Download Report Now

tags:  market report , industry update , economic indicators , supply , demand , credit

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FEATURED VIDEO TUTORIAL

Real car buyers tell us why they chose the dealership they purchased from.

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