Learning Library

JAN 20
2017
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    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
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    Video
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    Digital Retailing

Telling Your Value Story with Custom Comments

Learn valuable writing tips for creating custom comments that influence car shoppers' decision-making process.

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tags:  marketing , online merchandising , tips , copy , copywriting , comments , independent , franchise

JAN 11
2017
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    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
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    Video
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    Digital Retailing

2017 Dealership Defection Study: Should I Stay or Should I Go?

We surveyed 400 consumers nationwide who visited a dealership within the previous 24 hours. Three out of four went to buy but only 1 actually did. Download the infographic to take a look at the findings.

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tags:  2017 dealership defection study , infographic , customer experience , dealership experience , independent , franchise

DEC 28
2016
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    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
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    Video
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    Digital Retailing

Three Questions to Ask About F&I Compliance Technology

Be sure your compliance solution is optimally integrated across your sales and F&I workflow by answering these

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tags:  fi , finance , compliance , technology , independent , dealertrack

DEC 5
2016
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    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
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    Video
  •  
    Digital Retailing

How to Tailor a Winning Holiday and Year-End Advertising Strategy

The year’s quickly drawing to a close. It’s time for you to make room for next year’s incoming inventory by capitalizing on

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tags:  advertising , digital marketing , seo , sem , search , holiday , mobile

NOV 29
2016
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    Shopper Insights
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    Best Practices
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    Research & Market Reports
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    Digital Marketing
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    Search & Social
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    White Papers & Case Studies
  •  
    Video
  •  
    Digital Retailing

White Paper: Turn to Earn - Speeding the Wholesale-to-Retail Process Is Critical to Growing Market Share & Operational Profitability

Since 2009, the gap between list price and transaction price has steadily declined. To overcome this profit margin compression, dealers must increase overall operational profitability by: reducing overhead, freeing dealership resources to focus on profit centers, and selling more vehicles at a faster rate rather than maximizing gross per unit.

Download the white paper to learn how infusing speed and efficiency into the wholesale-to-retail process is a particularly effective and increasingly necessary way that progressive dealerships can meet these goals.  

Also check out vAuto’s Dealer Resources site to learn more about wholesale vehicle sourcing, inventory management and more.

Download White Paper PDF Now

tags:  wholesale , retail , auction , acquisition , inventory , floor planning , transportation , merchandising , reconditioning , inspection

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FEATURED VIDEO TUTORIAL

Real car buyers tell us why they chose the dealership they purchased from.

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