Welcome to the
Dealer Learning Center
Now, for the first time, dealers can finally understand the true value of third-party advertising by measuring dollars and cents - not just clicks and impressions.
Download the white paper to learn how.
We asked consumers about the digital experience as it pertains to the automotive shopping/buying experience and found that a majority would have more positive impressions of a dealer if they offered digital negotiation or financing options. Consumers also said they would be more likely to shop for a vehicle further from home if they knew a dealer offered a digital buying process. Download this brochure to learn more about how dealers can best take advantage of digital retailing opportunities.
If you want to learn how to start and make deals with a complete online to in-store deal-making workflow, please visit dealer.com.
Inventory pricing, and how your website displays it to the shopping public, is an important part of your sales strategy
For a big percentage of today’s consumers, vehicle technology is a top consideration during the purchase process