Test drive

Test Drive Center 
Test Drive Center

Test drive multiple vehicles across brands at the Test Drive Center, designed specifically for test driving only.

Test drive vehicles on one of many tracks inside the center. The tracks offer a combination of road scenarios (e.g., uphill/downhill ramp, curves, parallel parking routes) and a regular street/highway around the center.

There are no salespeople on site. If you decide you want to buy a vehicle, you schedule an appointment to purchase the vehicle at the dealership closest to you.
34%
Home Test Drive 
Home Test Drive

Have a vehicle delivered to your home or office for a test drive. You can arrange this by calling or emailing the dealership.

The salesperson will bring the test drive vehicle(s) to you and will join you on your test drive. The test drive will last for approximately 30 minutes per vehicle.
24%
Unlock Test Drive 
Unlock Test Drive

Visit the dealership anytime and scan your driver’s license to unlock a vehicle and test drive on your own. Swipe your credit card to put a deposit down on the vehicle, refunded upon its return.

There is no need to wait for a salesperson to coordinate the test drive for you.
23%
Accompanied Test Drive 
Accompanied Test Drive

Similar to how things work today, you visit the dealership and request to test drive your desired vehicle, or schedule a test drive over the phone. The salesperson will accompany you on a 15 minute test drive in the area around the dealership.
19%

Winning Element: Test Drive Center

See what type of consumer Test Drive Center appealed to most.

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